{"id":33002,"date":"2026-08-06T07:55:56","date_gmt":"2026-08-06T05:55:56","guid":{"rendered":"https:\/\/www.appleking.cz\/blog\/?p=33002"},"modified":"2026-08-02T10:56:03","modified_gmt":"2026-08-02T08:56:03","slug":"velke-ohliadnutie-za-erou-tima-cooka-ako-sa-zmenil-apple-za-15-rokov-v-cislach","status":"publish","type":"post","link":"https:\/\/www.appleking.sk\/blog\/velke-ohliadnutie-za-erou-tima-cooka-ako-sa-zmenil-apple-za-15-rokov-v-cislach","title":{"rendered":"Ve\u013ek\u00e9 ohliadnutie za \u00e9rou Tima Cooka: Ako sa zmenil Apple za 15 rokov v \u010d\u00edslach?"},"content":{"rendered":"

\"\"<\/a><\/p>\n

Po dlh\u00fdch p\u00e4tn\u00e1stich rokoch sa uzatv\u00e1ra jedna z najv\u00fdznamnej\u0161\u00edch kapitol hist\u00f3rie Applu. Tim Cook, ktor\u00fd prevzal vedenie spolo\u010dnosti po Stevovi Jobsovi v auguste 2011, sa l\u00fa\u010di s poz\u00edciou gener\u00e1lneho riadite\u013ea a od 1. septembra odovzd\u00e1 vedenie Johnovi Ternusovi. Ke\u010f Tim Cook preberal spolo\u010dnos\u0165 po Stevovi Jobsovi, mnoh\u00ed pochybovali, \u010di dok\u00e1\u017ee nadviaza\u0165 na odkaz jedn\u00e9ho z najv\u00e4\u010d\u0161\u00edch vizion\u00e1rov technologick\u00e9ho sveta. Dnes u\u017e ale \u010d\u00edsla hovoria sam\u00e9 za seba. Apple po\u010das jeho p\u00f4sobenia vyr\u00e1stol do rozmerov, ktor\u00e9 boli e\u0161te pred p\u00e4tn\u00e1stimi rokmi len \u0165a\u017eko predstavite\u013en\u00e9. Po\u010fte sa pozrie\u0165, ako sa Apple za 15 rokov zmenil v re\u010di \u010d\u00edsel!<\/span><\/span><\/p>\n

Apple dnes zarob\u00ed za \u0161tvr\u0165rok to, \u010do predt\u00fdm za cel\u00fd rok<\/span><\/span><\/strong><\/h1>\n

Jedn\u00fdm z najv\u00fdre\u010dnej\u0161\u00edch ukazovate\u013eov \u00faspechu Tima Cooka s\u00fa finan\u010dn\u00e9 v\u00fdsledky spolo\u010dnosti. V roku 2011, kedy sa stal CEO, dosiahol Apple za cel\u00fd rok tr\u017eby vo v\u00fd\u0161ke 108 mili\u00e1rd dol\u00e1rov. Pre porovnanie \u2013 v tre\u0165om \u0161tvr\u0165roku tohto roku firma ut\u0155\u017eila 109,4 miliardy dol\u00e1rov. In\u00fdmi slovami, dne\u0161n\u00fd Apple zvl\u00e1dne za jedin\u00fd kvart\u00e1l zarobi\u0165 viac ako za cel\u00fd rok v \u010dase, ke\u010f Cook preberal vedenie spolo\u010dnosti.<\/span><\/span><\/p>\n

\"\"<\/a><\/p>\n

Ani to ale nie je v\u0161etko. Za fi\u0161k\u00e1lny rok 2025 Apple vyk\u00e1zal tr\u017eby vo v\u00fd\u0161ke 416 mili\u00e1rd dol\u00e1rov, \u010do len potvrdzuje, ako dramaticky sa firma po\u010das posledn\u00fdch p\u00e4tn\u00e1stich rokov rozr\u00e1stla. Rovnako p\u00f4sobiv\u00fd je aj v\u00fdvoj iPhonu. V roku 2011 priniesli predaje telef\u00f3nu Applu 47 mili\u00e1rd dol\u00e1rov. Len za posledn\u00fd \u0161tvr\u0165rok tohto roku v\u0161ak iPhone vygeneroval tr\u017eby vo v\u00fd\u0161ke 54,3 miliardy dol\u00e1rov.<\/span><\/span><\/p>\n

Bili\u00f3nov\u00e1 firma a technologick\u00fd gigant<\/span><\/span><\/strong><\/h1>\n

Pod veden\u00edm Tima Cooka sa Apple stal symbolom rastu nielen z poh\u013eadu tr\u017eieb, ale aj hodnoty celej spolo\u010dnosti. Apple bol prvou verejne obchodovanou firmou na svete, ktor\u00e1 prekonala hranicu jedn\u00e9ho bili\u00f3na dol\u00e1rov. Nasledovalo pokorenie dvoch bili\u00f3nov, potom troch av posledn\u00fdch d\u0148och sa spolo\u010dnos\u0165 dokonca kr\u00e1tko dostala nad hranicu piatich bili\u00f3nov dol\u00e1rov trhovej hodnoty.<\/span><\/span><\/p>\n

\"\"<\/a><\/p>\n

Hoci sa hodnota akci\u00ed po posledn\u00fdch v\u00fdsledkoch mierne zn\u00ed\u017eila kv\u00f4li o\u010dak\u00e1van\u00fdm probl\u00e9mom s dod\u00e1vkami pam\u00e4t\u00ed, Apple sa aj na\u010falej pohybuje okolo hodnoty 4,5 bili\u00f3na dol\u00e1rov a zost\u00e1va jednou z najcennej\u0161\u00edch spolo\u010dnost\u00ed sveta. Tomu zodpoved\u00e1 aj v\u00fdvoj akci\u00ed. De\u0148 po Cookovom n\u00e1stupe st\u00e1la jedna akcia 13,35 dol\u00e1ra. Dnes sa obchoduje okolo 305 dol\u00e1rov, \u010do predstavuje pribli\u017ene dvadsa\u0165trin\u00e1sobn\u00fd n\u00e1rast.<\/span><\/span><\/p>\n

Viac ako 2,5 miliardy akt\u00edvnych zariaden\u00ed<\/span><\/span><\/strong><\/h1>\n

Za Timom Cookom nezost\u00e1vaj\u00fa len rekordn\u00e9 finan\u010dn\u00e9 v\u00fdsledky. V\u00fdrazne sa rozr\u00e1stla aj u\u017e\u00edvate\u013esk\u00e1 z\u00e1klad\u0148a Applu. Spolo\u010dnos\u0165 dnes uv\u00e1dza, \u017ee po celom svete akt\u00edvne pou\u017e\u00edva jej produkty viac ako 2,5 miliardy zariaden\u00ed. Ke\u010f Apple za\u010dal tieto \u010d\u00edsla v roku 2016 zverej\u0148ova\u0165, ozn\u00e1mil vtedy dosiahnutie prvej miliardy akt\u00edvnych zariaden\u00ed. Po\u010das nasleduj\u00facich rokov sa tak u\u017e\u00edvate\u013esk\u00e1 z\u00e1klad\u0148a viac ako zdvojn\u00e1sobila.<\/span><\/span><\/p>\n

<\/span><\/span><\/p>\n

<\/span><\/span><\/p>\n

Slu\u017eby sa premenili na obrovsk\u00fd biznis<\/span><\/span><\/strong><\/h1>\n

Pr\u00e1ve oblas\u0165 slu\u017eieb je pravdepodobne najv\u00e4\u010d\u0161\u00edm obchodn\u00fdm \u00faspechom Cookovej \u00e9ry. V roku 2011 priniesli slu\u017eby Applu za cel\u00fd rok 9,4 miliardy dol\u00e1rov. Len po\u010das posledn\u00e9ho \u0161tvr\u0165roka tohto roku v\u0161ak t\u00e1to div\u00edzia ut\u0155\u017eila 30,7 miliardy dol\u00e1rov. Za cel\u00fd fi\u0161k\u00e1lny rok 2025 potom slu\u017eby vygenerovali 109 mili\u00e1rd dol\u00e1rov.<\/span><\/span><\/p>\n

\"\"<\/a><\/p>\n

Za t\u00fdmito \u010d\u00edslami stoj\u00ed obrovsk\u00e9 roz\u0161\u00edrenie ponuky. Zatia\u013e \u010do v roku 2011 tvorili slu\u017eby prakticky len App Store, iTunes a AppleCare, dnes portf\u00f3lio zah\u0155\u0148a napr\u00edklad Apple Music, Apple TV+, Apple Arcade, Apple Fitness+, Apple Pay, Apple Card, iCloud+ alebo reklamn\u00e9 platformy v App Store a Map\u00e1ch. Spolo\u010dnos\u0165 navy\u0161e ozn\u00e1mila, \u017ee aktu\u00e1lne eviduje u\u017e 1,5 miliardy akt\u00edvnych predplatn\u00fdch naprie\u010d svojimi slu\u017ebami.<\/span><\/span><\/p>\n

Apple uviedol desiatky k\u013e\u00fa\u010dov\u00fdch produktov<\/span><\/span><\/strong><\/h1>\n

Hoci je Tim Cook \u010dasto sp\u00e1jan\u00fd hlavne s obchodn\u00fdm riaden\u00edm firmy, pr\u00e1ve po\u010das jeho p\u00f4sobenia vzniklo mnoho dnes ikonick\u00fdch produktov. Na trh dorazili Apple Watch, AirPody, HomePod, Vision Pro alebo \u00faplne nov\u00e1 gener\u00e1cia Macov postaven\u00e1 na vlastn\u00fdch \u010dipoch Apple Silicon, ktor\u00e1 znamenala jednu z najv\u00e4\u010d\u0161\u00edch technologick\u00fdch zmien v hist\u00f3rii spolo\u010dnosti.<\/span><\/span><\/p>\n

\"\"<\/a><\/p>\n

Pod Cookov\u00fdm veden\u00edm Apple predstavil aj iPhone X, ktor\u00fd od\u0161tartoval nov\u00fa \u00e9ru dizajnu iPhonov, av posledn\u00fdch rokoch roz\u0161\u00edril ponuku napr\u00edklad o iPhone Air alebo nov\u00fd MacBook Neo.<\/span><\/span><\/p>\n

\u00c9ra, ktor\u00e1 zmenila Apple<\/span><\/span><\/strong><\/h1>\n

Ke\u010f Tim Cook v roku 2011 preberal Apple po Stevovi Jobsovi, mnoho \u013eud\u00ed pochybovalo, \u010di dok\u00e1\u017ee spolo\u010dnos\u0165 \u00faspe\u0161ne vies\u0165. Dnes je ale zrejm\u00e9, \u017ee firma pod jeho veden\u00edm dosiahla historicky najv\u00e4\u010d\u0161\u00ed rast. Tr\u017eby sa nieko\u013ekon\u00e1sobne zv\u00fd\u0161ili, hodnota spolo\u010dnosti vzr\u00e1stla na rekordn\u00fa \u00farove\u0148, u\u017e\u00edvate\u013esk\u00e1 z\u00e1klad\u0148a presiahla 2,5 miliardy akt\u00edvnych zariaden\u00ed a slu\u017eby sa stali jedn\u00fdm z najz\u00e1robkovej\u0161\u00edch pilierov cel\u00e9ho Applu. K tomu pripo\u010d\u00edtame uvedenie produktov ako Apple Watch, AirPods alebo prechod na Apple Silicon a je zrejm\u00e9, \u017ee Tim Cook po sebe zanech\u00e1va Apple v mimoriadne silnej kond\u00edcii.<\/span><\/span><\/p>\n

Od septembra za\u010dne p\u00edsa\u0165 hist\u00f3riu spolo\u010dnosti John Ternus. \u010ci sa mu podar\u00ed na mimoriadne \u00faspe\u0161n\u00fa \u00e9ru svojho predchodcu nadviaza\u0165, uk\u00e1\u017eu a\u017e nasleduj\u00face roky.<\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Pokra\u010dovat ve \u010dten\u00ed…<\/a><\/p>\n","protected":false},"author":21716,"featured_media":32996,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_options":[]},"categories":[13],"tags":[],"jetpack_publicize_connections":[],"yoast_head":"\nVe\u013ek\u00e9 ohliadnutie za \u00e9rou Tima Cooka: Ako sa zmenil Apple za 15 rokov v \u010d\u00edslach? - AppleKing Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.appleking.sk\/blog\/velke-ohliadnutie-za-erou-tima-cooka-ako-sa-zmenil-apple-za-15-rokov-v-cislach\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ve\u013ek\u00e9 ohliadnutie za \u00e9rou Tima Cooka: Ako sa zmenil Apple za 15 rokov v \u010d\u00edslach? - AppleKing Blog\" \/>\n<meta property=\"og:description\" content=\"Po dlh\u00fdch p\u00e4tn\u00e1stich rokoch sa uzatv\u00e1ra jedna z najv\u00fdznamnej\u0161\u00edch kapitol hist\u00f3rie Applu. 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